Edition 2021

Chapter 1
The Vision for University Cities of Tomorrow

What will the EU’s Recovery Plan look like in cities across the continent? How might the student accommodation sector support universities in becoming connective hubs for European cities? What is our vision for creating future-proof cities? What are some of the goals shared by leaders and experts on the future of our cities? This chapter hones in on the collective agenda to revive and improve higher education information, and university cities both locally and at the level of the EU.

Chapter 2
Generation Z: Empowering Today, Transforming Tomorrow

How do we demystify Gen Z trends, insights, and experiences? How might we widen access to higher education? What will attract and retain students in our universities cities? How might we create greater equality and inclusivity for the students of tomorrow? This chapter dives into the challenges and opportunities that come with accommodating our next generation’s ambitions for society's future.

Chapter 3
The Future of Student Experience

How and why should we build better living and working spaces for students? Should your community be marketed as a brand? Why or why not? What role does stakeholder collaboration play in enhancing the student experience and helping cities to retain young talent? In what ways can the student experience be digitised effectively, and what are the limitations? This chapter touches on how spatial design, technology, and digitisation work in tandem to elevate students’ sense of wellbeing, connection, and serendipity.

Chapter 4
Scaling Social Value

What are the benefits of non-financial investments for various stakeholders? Why is social value such an integral part of Environmental, Social, and Corporate Governance (ESG)? What are the best models to build social value for our new era? What do we gain (and lose) when we rethink traditional investment practices? This chapter revolves around investment –– with a particular focus on how capital can be leveraged to drive profit, while catering to both young people and the planet at large.

Legalities Reports

Insight on the general status of student housing provision and the main legal and tax considerations that PBSA investors, developers and operators should be mindful when entering European markets.

View Legalities Reports

Chapter 5
The Collective Agenda for Change

What are the key takeaways from this trend report? What is our Agenda for 2022? Who are the stakeholders and how do we hold them accountable? How might we weave our overlapping interests into a solid action plan? This chapter identifies the shared goals and responsibilities needed to bring about and sustain systems change within the student housing sector.

Chapter 6
The Best in Class

The Best in Class Awards were established in 2016 in order to recognize, highlight, and promote companies and initiatives at the forefront of student and shared living, working, and learning. In a young and learning industry, we find it important to honour thought leadership and encourage the exchange of bright ideas. We’re excited to share with you the top of the class – our industry-voted MVPs.


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